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PROJECT QUESTIONNAIRE
(Required fields marked with *)
I. WEBSITE PROJECT


Purpose:
What is the purpose of developing/redesigning your website?

Community service

Community vortal (vertical portal that combines content and services for a particular industry)

Portal or gateway

Societal issues/campaign

Advertising

Business-to-business (B2B)

Sell direct/reseller (business & consumer)

Middleman distributorship

Corporate presence

Market analysis

Customer service

Product information

Purchasing/procurement

Company communication intranet

Other. Please describe:


Goals:
List objectives/goals that the new/redesign website should achieve. Include ideas on how to measure the success of the project in achieving your goals/objectives.

Example: I want to increase traffic to my site and project more of a corporate presence. I would like to have a survey sent to select clients to see what they think and I want a counter to measure visitor volume.My site will be the ultimate in adventure with exciting articles/photos and promote travel packages that will get customers to return on a weekly basis. I'd like to be able to count visitors and track them coming back.


User Profiling:
Define the demographics of your target market.

1. Age Group

Children: up to 12 years of age

Teenagers: 13 - 18 years of age

Young Adults: 19 - 30 years of age

Adults: 30 - 49 years of age

Mature Adults: 55+ years of age

2. Gender

Male

Female

3. Income Level

$15,000 - $24,000

$25,000 - $44,000

$45,000 - $75,000

$76,000 - $90,000

$91,000+

4. Computer Expertise

Novice

Intermediate

Power User

5. Other Factors

Include other characteristics that describe your intended audience.


Image:
What type of image do you want to communicate?

   describe below.


Feature Requirements:
Identify the features that you want to add to your website to make it more engaging and interactive.

Forums - visitors respond to articles to stimulant discussion

Photo Galleries - display graphical information on your products or services

Counters - track the number of times a page has been viewed

Flash Animation - create interesting animated content

Search - allow visitors to search for content

Shopping Cart - software that collects and records the purchases of your customers

Inventory Management - automatic updating of your inventory

FTP - allow visitors to upload/download software, documents, and etc.

Other - mention below.

II. EXAMPLE SITES

  
Color:
Specify one or two sites that represent the color combinations you visualize for your site.   

  Style and Concept: List one or two sites with a "look and feel" that you want for your site.     


Navigation and Layout:
List one or two sample sites which have a similar menu and organization to what you envision.


Functionality:
List one or two sites that has the functionality that you want to incorporate into your site.

III. CONTENT


Text:
 Select one of the following that describes the availability of text content for your site.

Use the content of our present site.

We will provide you with the content in electronic format.

We have brochures and other literature which you can use to develop the content with our guidelines.

We need some help in tailoring our content.

Other. Please describe

 

Graphics: Will you provide images?

Yes No

If yes, please describe their use.


Logo:
Do you want us to develop a logo or custom graphics for you?

Yes No

If yes, please describe ideas/feelings/concepts.

Yes No

If yes, please describe.

 

 

   

IV. NAVIGATION


List the major sections that will organize your site
.

Examples:

1. Home
2. Contact
3. About the Company
4. Services
5. Products
6. Guestbook

V. TECHNICAL


Web Host:
Have you registered with a service provider to host your web site?

Yes No


Platform:
What server operating system does your hosting company use?

  


Domain Name/URL:
What is the URL of your website?

  describe below.


Hits:
What is the average amount of visitors per day to your site?

(approx. no)


Keywords:
Please list 5 keywords that would best represent your company in a search engine such as Google, Alta Vista or Yahoo.

VII. CLIENT INFORMATION


Background:
Please describe your employment background and technological abilities.


Web Development History:
Do you have prior experience in developing a portal or a website?

Yes No


Web Experience:
Please rate your level of web knowledge.   

Excellent Good Average Poor


Budget:
Please estimate your expected budget for this expense.

 

Level of Involvement: How involved will you be in the process of developing your site?

Not much. I want to turn it over to you.
Some interaction on design, text and features.
I want to be involved every step of the way.

Please rate your involvement on a scale of 1 to 10.


Company Information

* Name:

Title:

Company:

Address:

* Phone:

Fax:

* E-mail:

Nature of business:

Present URL:


Communication preferences:
Please select how you prefer to communicate.

Daily check-in

E-mail

Phone

Other. Please describe